Design a successful marketing pipeline
Design a Successful Marketing Pipeline
Join my 5-week course to create the sales and marketing funnel your business needs and get the results you want.
Tired of marketing stress and disappointing results? Want to change this?
Secure your spot to get the following benefits:
✔ Gain marketing clarity and confidence
✔ Run your business effectively to drive growth
✔ Save marketing time, budget and stress
✔ Small group of up to 5 to support individual goals
✔ Virtual workshops, 1-1 coaching and self-guided learning
✔ Access to an exclusive WhatsApp group
✔ Get a digital certificate upon completion
Spaces are limited. Join the waitlist to get exclusive pre-course seminars.
Does this sound familiar?
- You’re responsible for marketing in an ambitious business
- Your flow of work is uneven, as marketing stops when the clients need attention
- When you ‘do’ marketing, it feels rushed and you’re not sure it’ll work
You know this has to change!
If you want a solid, sustainable business which generates the sales revenue you need, your marketing has to be planned, consistent, targeted and effective.
My ‘Design a Successful Marketing Pipeline’ course gives you a structured, focused Marketing Plan purposefully designed to deliver results.
This 5-week online marketing course includes:
- Direct access to me as your mentor and course leader provided via online workshops, virtual tea-breaks, 1- 1s and email
- Videos and articles for added insights and advice
- Template Marketing Plans to fill in, follow, and send to me for review
- Instant actions to move your business forward
You can’t carry on as you are. We can show you what you need to do.
Transform your marketing and your business!
* Spaces are limited. Please join the waiting list and secure your spot on the next course with a £495 deposit.
What people say
See what the course alumni have to say about the Design a Successful Marketing Pipeline programme.
Limited Spaces Available
Join the Waiting List for the next course and get exclusive pre-course seminars.
To give more tailored feedback and support, I only accept a maximum of 5 attendees per course.
1-1 Support Throughout
Marketing Pipeline Programme Leader and Mentor, Strategic Marketer, Founder of The Marketing Spaces, Fellow of the Chartered Institute of Marketing (FCIM).
I’m Kara, your trainer, guide and champion. It’s lonely running the marketing in a small to medium-sized organisation, and I’m here to change that.
I want to make you have the right structure and guidance, so you can confidently design, build and run a marketing and sales pipeline that drives business growth.
My style is direct, kind, and structured. I’m not fond of ‘rubbish’ marketing and the trend of looking for quick fixes that fail. And I hate how marketing is often tactical, jumping from one marketing activity to another because marketers or business owners feel unable to take time out for marketing strategy. Let me help you figure out what marketing to do, when, and why.
When you join this course, I’ll be by your side throughout the entire journey – challenging, supporting, and thinking with you on how to design a marketing pipeline that leads to business growth.
Why choose this course to build an effective marketing funnel?
By the end of our five-week programme, you will:
- know which marketing activities to do to attract, convert and retain the right clients
- have a clear marketing plan, with budget, timelines, and human resources
- know how to measure your marketing and sales activities, to check how well they are performing
- have already implemented marketing changes that are making a difference.
You will have captured all this in:
- A Summary Strategic Marketing Plan
- A Marketing Project Plan
- A Marketing Content Plan
- Your workbooks which record your research, ideas and workings out
- A diagram that clearly shows your marketing and sales pipeline.
What results will you see after you finish the course?
- More and better quality marketing and sales leads
- Only doing the marketing and sales activities that work
- Budget, time and stress savings
- Having full visibility of how your marketing and sales pipeline works, joins up, and the results each area brings
If you want complete control over your funnel marketing, so you know what marketing to do, when, and why, and to boost sales, let us show you how to create your Marketing and Sales Blueprint for success.
FAQs
It’s the marketing course that gives you the marketing and sales plan your business needs.
Over a five-week period, you are supported and shown, step by step, how to research, design and build a marketing funnel that will deliver results and reduce stress.
I use a mixture of live virtual workshops, Zoom 1 to 1s, videos, articles, quizzes, and tea break checks-ins so you always know what you need to do, why and when.
Over five weeks we cover:
Week 1. How to create a stand-out market position by analysing what’s happening ‘out there’ so you can make sure your marketing is noticed. You will be guided on what information to collect and supported in your market analysis – it’s always good to have an objective view.
Week 2. Create meaningful customer segments, including understanding what marketing tools they prefer and the key messages they’ll respond to. We’ll work through segments and marketing persona templates, discovering and discussing how to reach and resonate with your ideal clients.
Week 3. Set clear marketing objectives, so you know what success looks like and how you are going to measure it. This is crucial as whatever we design has to deliver to these goals – so they need to be clear. Having a challenging, objective point of view really hones what your marketing goals should and could be.
Week 4. Design your marketing funnel, Part 1: For every stage of your pipeline, map out the marketing and sales activities that will work. Decide on the messages your key target segments will respond to. This is where you pull everything together – you have gathered all the info in weeks 1 to 3 – and we work hard to design the marketing and sales framework that will power growth.
Week 5. Design your Pipeline Part 2. We determine the MarTech (marketing technology), budget and skills you need to build and run your marketing and sales pipeline; the KPIs for each stage of the Pipeline; and your monitoring metrics, which show you whether it’s working. And, of course, we create a Prioritised Project Plan for building and running your marketing and sales pipeline, so you leave the course knowing what marketing to do, when and why.
Design a successful marketing pipeline by investing £2,495 per person. You can secure your place with a £495 non-refundable deposit.
Once you have secured your spot, we book a one-on-one call before the Programme starts to clarify what you need to get from the course and help us ensure you get it.
Once you have had an introductory call, I will invite you to the Programme. We will then issue an invoice for either the deposit or the full and final amount. Payment is expected within 7 days of the invoice issue date.
Sure! Please fill in and submit this form to access the Course Info Pack or join the waiting list.
I only offer four programmes per year, so a maximum of 20 places per year.
If you complete all the online elements of the course, attend every workshop, tea-break and have at least one 1-1 coaching session per week, we can issue you with an official letter and course description saying you have completed 40 hours of CPD on Marketing Strategy.