Top Rated Strategic Marketing Consultant

20+ years of B2B marketing expertise

Top Rated Strategic Marketing Consultant

Bring me into your B2B business to use my highly effective Growth Optics Framework to identify your strategic marketing gaps, then design and deliver the marketing strategies that close those gaps and transform your business.

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Your marketing needs to step up. I can make that happen.

Your business is growing, but marketing is still a job that’s shared out across different people.

You have no dedicated internal marketer, and no experienced marketing strategist driving and shaping your marketing.

Your current marketing ‘function’ can’t scale, and this will hold your business growth plans back.

That’s where I step in.

Your B2B business is unique. That’s why it needs its own marketing strategy, carefully built around a marketing framework and approach that works; not another ‘copy and paste’ marketing plan that fails.

Over the years, I’ve transformed the marketing function for many ambitious CEOs facing pivotal moments in their business; The Growth Optics is my successful marketing career codified, so you can clearly see how I am transforming your marketing and why it will work.

This is bespoke, tailored work, different for each client. 

It’s true strategic marketing consultancy; working alongside you, the Business Owner and your Leadership Team, I create a marketing approach that is scalable and able to drive the growth you want.

Interested? 

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What people say

Natalie AldenMD, Bespoke IT Solutions Ltd
"Working with Kara at The Marketing Spaces has been a game-changer for us. Over the past few months, she’s helped us take real ownership of our marketing strategy - clarifying who our audiences are, how to reach them, and what truly resonates. What once felt like a dark art now feels like a clear, confident plan."
Philip Gaudoin:Director, Metametrics
"A marketing strategist who's great at big picture thinking but also operationally practical - she helps you figure out HOW you’re going to make it all happen."
Vijay Iyer
"Working with Kara Stanford has been nothing short of transformative for Insight Delivered. From the moment she joined, Kara brought clarity, energy, and strategic precision to every aspect of our brand and marketing efforts. Kara didn’t just build a marketing function, she built a marketing machine."

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Why choose me as your Marketing Consultant?

  • My clients see lasting results, not just quick wins, with improvements that drive real, long term, business growth.
  • You get the clarity my Growth Optics delivers, knowing what marketing to focus on, when to do it, and why it matters – with a practical plan your business can actually implement.
  • I’m trusted by businesses who keep coming back and recommending me, year after year after year.
  • You benefit from over 30 years of practical, realistic marketing experience, most of which has been spent focussed on B2B SMEs.
  • As we work together, I explain the thinking behind each step so you build your own marketing leadership and can confidently oversee your marketing function now and moving forward.
  • Think of me as your Marketing Director; there alongside you, building the marketing your growing business needs, for the short, medium and long term, to drive the results you want.

This is B2B Strategic Consultancy as a partnership that works. 

Strategic marketing consultancy tailored to your needs

As a seasoned UK-based strategic marketing consultant, I know that every business is unique. This is bespoke, tailored work, different for each client. 

It’s true strategic marketing consultancy; I figure out what you need, advise and guide on how to build it, so your marketing is scalable and able to drive the growth you want.

Be warned though: I tell you what’s best for your business, even if it’s not what you want to hear.

Whether you’re outgrowing your outsourced marketing team, struggling with getting leads from your marketing, or ready to scale but know your marketing machine will break if you push it harder, my strategic marketing expertise can help you succeed in today’s challenging marketplace.

You can choose from three levels of marketing consultancy.

Let’s solve your most pressing marketing strategy issue in a focussed, tailored, 3-hour workshop.

After a discussion, I’ll advise you which of your Growth Optics we need to focus on to get the fastest result. This is a bespoke, facilitated workshop focussing on just one area of your marketing strategy. It’s good for a quick boost and to course correct when your marketing is going wrong.

It does not act as a supplement to using the complete Growth Optics approach and it does not result in a Growth Optics marketing strategy or Marketing Plan.

Typical areas that I trouble shoot include:

  • Your market position – what it is, what it should be, and the first steps needed to strengthening it. This draws on the work done in Optic 3: HOW you show up and how they find you.
  • Markets and segments – who you’re currently targeting, who you should be targeting, getting an in-depth understanding of them with a strong ICP (Ideal Client Profile) so you can better brief your outsourced marketing team to find and attract those people. This draws on Optic 2: WHO you need as the right clients in your business.
  • How robust your marketing and sales funnel is and where it needs fixing. This draws on Optics 3 and 4, assessing what is working and needs to change in your Marketing Growth Pathways.

Bespoke workshop prices start from £1,492.50.

This option is for B2B Business Owners who have large marketing issues that need tackling or know they need to transform their business’s approach to marketing.

It all starts with a conversation, where we discuss what your problems are and the impact they are having on your business.

As a highly experienced marketing strategist, using my Growth Optics approach, your answers allow me to quickly determine the best way forward.

This is presented to you as a Phased approach, so you can commission each Phase at a time, building on the previous one to scope it out, work on it, deliver it. Each Phase relates to one or more of the powerful Growth Optics, using this proven approach to develop marketing clarity and then purposefully design the marketing strategy and plan your business needs.

You’re effectively bringing me as your Marketing Director, working on each Phase of work which results in clearly agreed outcomes.

Cumulatively, the impact of this work creates the transformation your marketing needs.

Every business is different, but typical pieces of strategic marketing consultancy work include:

  • Determining your Market Position and the Markets and Segments your business must focus on to get the success you want
  • Refining your entire Brand Strategy, so you show up in the marketplace and get noticed by the right people
  • Building your 12-Month Marketing Plan, based on your Market Position and Brand Strategy
  • Recruiting and inducting the right people to do your marketing – whether your first in-house marketer or an effective outsourced marketing option.

Prices for each Phase can start at £2,985 but may go up to £4,975 depending on the complexity of your business and its current level of marketing sophistication. Typically, expect to spend between £8,955 to £14,925 for having me work alongside you using this comprehensive, transformative approach.

This option is only for B2B businesses who have a clear marketing strategy that an in-house marketer is implementing.

It’s Marketing Director level work, advising, guiding, and holding the business’s marketing to account.  Based around a 2-hour Marketing Strategy Review workshop with the Board, I:

  • receive, review and dig deeper into your previous six months Marketing KPI Reports
  • have 45-minute calls with each of the Board to ascertain their goals, concerns, and wins for the Marketing Strategy
  • have a 45-minute call with your Marketing Manager to discuss the past six months marketing performance
  • prepare a short report that is presented at the Marketing Strategy Review
  • run the Marketing Strategy Review and circulate ‘Next Step Actions’ afterwards.

Price is from £2,985.

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