When you’re a Lonely Marketer, it can be hard to know how to become an even more effective marketer – especially if you have no one in your organisation to learn from.
In this short Insights Video, our CEO & Founder, Kara Stanford, shares three ways to sharpen up your marketing thinking.
Sharp marketing thinking makes you an effective marketer as you have the marketing insight and courage to know what marketing to do, when and why.
It allows you to reject those ‘you should do this marketing’ ideas that get thrown at us marketers – safe in the knowledge that you’re making the right decision. With over 25 years of marketing experience in the small to medium-sized business sector, Kara’s advice is practical, realistic and relevant.
Combining all of this, Kara has created a range of marketing training materials and marketing courses specifically for small and growing businesses.
They’re effective and allow you to radically improve your marketing – leading to the marketing success and business results you need.
Boost your marketing confidence, know-how and effectiveness – watch this Insights Video and let us know what you’re putting in place as a result of it.
Time: 7 min 47 sec
00.15 1. Remove Fear
01.30 2. Have a Framework and parameters
05.29 3. Build in regular, practical strategic marketing learning and inspiration
