Effective product messaging is vital for attracting attention, generating interest, and driving sales. It can take various forms, including advertising copy, website content, social media posts, and marketing materials.
Products and messaging around them are crucial to business success. Here are three key questions to help you consider whether you’re getting it right.
Time: 06 min 29 sec
Video outline
00:00 – Intro
00:24 – Three Questions
00:41 – 1. Are your products their solutions?
03:34 – 2. How are you helping them understand this?
05:27 – 3. What improvements can you make?
Ensuring your products deliver what your key segments want is a key part of strategic marketing.
During our “How to Write a Strategic Marketing Plan” short course, we will guide you, step by step, through your strategic marketing thinking and help map it out to create an effective Strategic Marketing Plan for your business.
How To Write Your Strategic Marketing Plan
If you're ready to invest some time into doing the marketing thinking that is going to make all your marketing much easier going forward, enrol now.


