When your customers make a purchase decision, they don’t make it alone most of the time.
Who is involved in making that decision to purchase or adopt your product or service?
Let the DMU (Decision Making Unit) show you.
If you want the wisdom and experience of our CEO and Founder, Kara Stanford, to guide you step by step through creating your own Customer Persona, sign up for our new online course.
How To Create a Meaningful Customer Persona
In this course we show you how to design a buyer persona that’s useful and relevant to your business, allowing your marketing to become more focused and effective.
Short Course
