New Year, New Prices – how to raise prices

It’s time to put your prices up. What is the best way to convey the increase? How to tailor your messaging? 

Here’s why you should do it in the New Year and, crucially, how to do it.

Time: 14 min 38 sec

Video overview

00:00 – Intro
00:35 – Three reasons to put your prices up now
01:33 – How to put prices up
01:44 – Plan
02:57 – Determine the price increase
06:07 – Consider existing clients
07:39 – Determine the messaging
14.00 – Execute the plan


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