Three Steps to Determine the Best Marketing Communication Channels

There are so many marketing communication channels to choose from when it comes to communication with your prospective and actual customers – it can seem overwhelming.

So, here are three steps you can take to figure out which marketing communication tools and channels to use.

Whether it’s online marcomms tools or offline marcomms tools, the principles are the same.

In this marketing insights video, Kara Stanford, CEO and Founder of The Marketing Spaces takes you through the three steps so that by the end you are ready to start mapping out the best marketing communication channels.

Video Overview

Time: 10:13 

00:19 – Definitions
01:18 – Step 1. Your key audience’s comms preferences
05:03 – Step 2. Look at your data
05:38 – Step 3. Do some research
08:14 – Map it all out

I’m Kara Stanford, an award-winning strategic marketing adviser who works with ambitious B2B business owners to help their businesses grow in a clear, sustainable way.

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